{"id":7903687,"uuid":"9f1887a0-67fd-4ebc-889e-e74ddb6059bd","name":"Very Demure \u2013 Cute Cat Mindfulness Organic Scoop Neck T-shirt","description":"<p>Stay <strong>very demure, very cutesy, and very mindful<\/strong> with this playful tee from <strong>Butch Unicorn<\/strong>. Inspired by last year\u2019s viral \u201cdemure\u201d moment, this charming design features an adorable cat with a pink bow and a reminder to keep your cool with confidence.<\/p><p>Made from <strong>100% organic cotton<\/strong>, this soft, sustainable T-shirt is <strong>made to order using renewable energy<\/strong> and <strong>designed in Edinburgh<\/strong>. The perfect mix of camp, calm, and conscious style \u2014 ideal for anyone who likes their self-care with a side of sass.<\/p><ol><li><p>100% certified organic cotton<\/p><\/li><li><p>Ethically made &amp; eco-friendly<\/p><\/li><li><p>Printed using renewable energy<\/p><\/li><li><p>Designed in Edinburgh, UK<\/p><\/li><li><p>Made to order \u2013 reducing waste<\/p><\/li><\/ol>","metaTitle":"Very Demure Cute Cat Mindful Tee | Butch Unicorn","metaDescription":"Very Demure, Very Cutesy, Very Mindful. A viral-inspired tee by Butch Unicorn. 100% organic cotton, eco-friendly, made in Edinburgh.","metaImage":null,"noIndex":false,"giftWrapCompatible":true,"approvalStatus":"approved","ecoIcons":["organic-icon.png","low-carbon-icon.png","ethical-icon.png"],"isBundle":false,"specifications":"Certified organic cotton top, 155 gsm. Wash cool, hang dry. This t-shirt is GM-free and not tested on animals. Does not contain animal-derived products. Material made in a renewable energy-powered factory, audited for a wide range of social and sustainability criteria. Made to be remade - scan the QR code in the care label to send it back when worn out.","sizeChartId":671,"sizeCount":9,"urlName":"demure-ladies-scoop-neck","customiseIt":false,"enableAddToCart":true,"collection":{"title":"Tame","urlName":"ladies"},"reviews":{"raw":[],"rating":0,"count":0,"summary":null},"lifestyleImages":[{"full":"https:\/\/images.podos.io\/f40e3huxp8nfr6swto8lvfeprfz95xggpb3turmwe6uqmfaw.jpeg","1080":"https:\/\/images.podos.io\/f40e3huxp8nfr6swto8lvfeprfz95xggpb3turmwe6uqmfaw.jpeg.jpg?w=1080&h=auto","640":"https:\/\/images.podos.io\/f40e3huxp8nfr6swto8lvfeprfz95xggpb3turmwe6uqmfaw.jpeg.jpg?w=640&h=auto","480":"https:\/\/images.podos.io\/f40e3huxp8nfr6swto8lvfeprfz95xggpb3turmwe6uqmfaw.jpeg.jpg?w=480&h=auto","120":"https:\/\/images.podos.io\/f40e3huxp8nfr6swto8lvfeprfz95xggpb3turmwe6uqmfaw.jpeg.jpg?w=auto&h=120","altText":"","color":"Pink"},{"full":"https:\/\/images.podos.io\/veynjpifqfcmegwwqjlmfhb5bvavq49eccpvrdazecpl1yvi.jpeg","1080":"https:\/\/images.podos.io\/veynjpifqfcmegwwqjlmfhb5bvavq49eccpvrdazecpl1yvi.jpeg.jpg?w=1080&h=auto","640":"https:\/\/images.podos.io\/veynjpifqfcmegwwqjlmfhb5bvavq49eccpvrdazecpl1yvi.jpeg.jpg?w=640&h=auto","480":"https:\/\/images.podos.io\/veynjpifqfcmegwwqjlmfhb5bvavq49eccpvrdazecpl1yvi.jpeg.jpg?w=480&h=auto","120":"https:\/\/images.podos.io\/veynjpifqfcmegwwqjlmfhb5bvavq49eccpvrdazecpl1yvi.jpeg.jpg?w=auto&h=120","altText":"","color":"White"},{"full":"https:\/\/images.podos.io\/hf62r7yxetctisvwfgev0pswtesdogibxwoghb9vxyt7vtn5.jpeg","1080":"https:\/\/images.podos.io\/hf62r7yxetctisvwfgev0pswtesdogibxwoghb9vxyt7vtn5.jpeg.jpg?w=1080&h=auto","640":"https:\/\/images.podos.io\/hf62r7yxetctisvwfgev0pswtesdogibxwoghb9vxyt7vtn5.jpeg.jpg?w=640&h=auto","480":"https:\/\/images.podos.io\/hf62r7yxetctisvwfgev0pswtesdogibxwoghb9vxyt7vtn5.jpeg.jpg?w=480&h=auto","120":"https:\/\/images.podos.io\/hf62r7yxetctisvwfgev0pswtesdogibxwoghb9vxyt7vtn5.jpeg.jpg?w=auto&h=120","altText":"","color":"Stone Blue"}],"ugcImages":[],"videos":[],"designCrossSellData":{"enabled":true,"designFile":"https:\/\/images.podos.io\/enkmgzbkdxcdspnjj55lyn9m1bcnpp44r2uz4llphpxcebgl.png"},"crossSellProducts":[{"id":8084616,"name":"Charley Says Retro Graphic  Unisex Organic Tee up to 5XL","urlName":"charley-says-up-to-5xl","description":"Bring a cheeky slice of British nostalgia to your wardrobe with the Charley Says... T-shirt \u2014 a bold, irreverent twist on the classic 1970s public information character. Featuring a vibrant retro design with Charley the cat and his pal in a pop-art circle motif, this tee perfectly balances humour, attitude and nostalgia. Made from 100% certified organic cotton, it\u2019s soft, breathable and designed for comfort and durability. Every shirt is made to order using renewable energy, helping to reduce waste and keep production sustainable.  \u2022 100% Organic Cotton  \u2022 Ethically made to order  \u2022 Printed using renewable energy  \u2022 Soft, high-quality feel  \u2022 Retro humour meets cult British design Designed in Edinburgh, made from 100% organic cotton and despatched in plastic-free packaging.","image":"https:\/\/images.podos.io\/5d5da89591a27b6230396abf4ccc9d59b270c7b7e72ffa03.png.jpg?w=640&h=auto","imageAlt":"","lifestyleImage":"https:\/\/images.podos.io\/5l31zrpc5khtud9mue5wbpvxa5tu1lomgkrrkxyr0hr5xrvy.jpeg.jpg?w=640&h=auto","lifestyleImageAlt":"","isBundle":false,"collectionImage":"https:\/\/images.podos.io\/5d5da89591a27b6230396abf4ccc9d59b270c7b7e72ffa03.png.jpg?w=640&h=auto","collectionImageAlt":"","price":23,"totalBundlePrice":0,"salePrice":0,"colors":["Oat","Mustard","Navy Blue","Bright Blue","White","Black","Athletic Grey"],"colorThumbnails":{"Athletic Grey":{"type":"color","value":"#B3B3B3"},"Navy Blue":{"type":"color","value":"#0d1b30"},"Black":{"type":"color","value":"#000000"},"White":{"type":"color","value":"#ffffff"},"Oat":{"type":"color","value":"#E7DDCC"},"Mustard":{"type":"color","value":"#e2b03e"},"Bright Blue":{"type":"color","value":"#2173d9"}},"defaultColor":"Oat","defaultColour":null,"sizes":["XS","S","M","L","XL","XXL","XXXL","XXXXL","XXXXXL"],"types":["Printed T-shirt"],"options":[],"gender":"male","ageGroup":"adults","reviews":{"rating":0,"count":0},"priceRange":[23],"salePriceRange":[0]},{"id":7889832,"name":"Hot to Go Again \u2013 Chappell Roan Inspired  Organic Ladies Fit T-shirt","urlName":"hot-to-go-again-ladies-fit","description":"Turn up the confidence and serve pop-star energy with \u201cHot to Go Again - Ladies Fit\u201d by Butch Unicorn \u2014 a tribute to Chappell Roan\u2019s empowering anthem. Featuring bold retro pop-art styling and a glam diva on the mic, this tee celebrates queer self-expression, confidence, and attitude. Made from 100% organic cotton, this soft and sustainable shirt is printed using renewable energy and made to orderto reduce waste. Designed in Edinburgh for those who like their tees as fierce as their playlists.   100% certified organic cotton  Ethically made & eco-friendly  Printed using renewable energy  Designed in Edinburgh, UK  Made to order \u2013 reducing waste","image":"https:\/\/images.podos.io\/f3787d84b50b9cfdc35227b7be8d1b394ec362c37ef8e80e.png.jpg?w=640&h=auto","imageAlt":"","lifestyleImage":"https:\/\/images.podos.io\/ppipiraavnymdw4fsgxhembzjtgo027qzgtvvkuynczwrqoc.jpeg.jpg?w=640&h=auto","lifestyleImageAlt":"","isBundle":false,"collectionImage":"https:\/\/images.podos.io\/f3787d84b50b9cfdc35227b7be8d1b394ec362c37ef8e80e.png.jpg?w=640&h=auto","collectionImageAlt":"","price":23,"totalBundlePrice":0,"salePrice":0,"colors":["White","Athletic Grey"],"colorThumbnails":{"Athletic Grey":{"type":"color","value":"#dadada"},"White":{"type":"color","value":"#ffffff"}},"defaultColor":"White","defaultColour":null,"sizes":["8","10","12","14","16","18"],"types":["Printed T-shirt"],"options":[],"gender":"female","ageGroup":"adults","reviews":{"rating":0,"count":0},"priceRange":[23],"salePriceRange":[0]},{"id":7905354,"name":"Dear People \u2013 Mental Health & Positivity Organic T-Shirt up to 5XL","urlName":"dear-people","description":"Spread kindness wherever you go with the uplifting \u201cDear People\u201d T-shirt by Butch Unicorn. This colourful, cartoon-inspired design is filled with cute, friendly characters sharing positive affirmations to help with mental health, anxiety, and self-care. Whether you\u2019re walking through the park, at work, or just need a boost of joy, this tee reminds everyone that they\u2019re doing great. Made from 100% organic cotton, every shirt is made to order using renewable energy, ensuring you look good and feel good \u2013 inside and out. Designed in Edinburgh with love and intention.   100% certified organic cotton  Ethically made & eco-friendly  Printed using renewable energy  Designed in Edinburgh, UK  Made to order \u2013 reducing waste  Unisex\/relaxed fit","image":"https:\/\/images.podos.io\/168b5780cf21cf6f3256417957feb845f6b803ca088b6b7d.png.jpg?w=640&h=auto","imageAlt":"","lifestyleImage":"https:\/\/images.podos.io\/mljfkdrh7ur9rczccqbiahz3chvq2vnh1wu8cvaujpgppmxk.jpeg.jpg?w=640&h=auto","lifestyleImageAlt":"","isBundle":false,"collectionImage":"https:\/\/images.podos.io\/168b5780cf21cf6f3256417957feb845f6b803ca088b6b7d.png.jpg?w=640&h=auto","collectionImageAlt":"","price":27,"totalBundlePrice":0,"salePrice":0,"colors":["Oat","Athletic Grey","White","Sand","Pink","Sky Blue","Mustard"],"colorThumbnails":{"Athletic Grey":{"type":"color","value":"#B3B3B3"},"White":{"type":"color","value":"#ffffff"},"Oat":{"type":"color","value":"#E7DDCC"},"Sky Blue":{"type":"color","value":"#d6e4ed"},"Sand":{"type":"color","value":"#d2b48c"},"Pink":{"type":"color","value":"#FBE8EE"},"Mustard":{"type":"color","value":"#e2b03e"}},"defaultColor":"Oat","defaultColour":null,"sizes":["XS","S","M","L","XL","XXL","XXXL","XXXXL","XXXXXL"],"types":["Printed T-shirt"],"options":[],"gender":"male","ageGroup":"adults","reviews":{"rating":0,"count":0},"priceRange":[27],"salePriceRange":[0]}],"options":{"Pink":{"colour":"Pink","groupColour":"Pink","sizes":{"8":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"10":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"12":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"14":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"16":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"18":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0}},"flatImage":{"full":"https:\/\/images.podos.io\/2eab88ab0d7cf2664beab47335c33347a2ac73e28f1b4a08.png","1080":"https:\/\/images.podos.io\/2eab88ab0d7cf2664beab47335c33347a2ac73e28f1b4a08.png.png?w=1080&h=auto","640":"https:\/\/images.podos.io\/2eab88ab0d7cf2664beab47335c33347a2ac73e28f1b4a08.png.png?w=640&h=auto","480":"https:\/\/images.podos.io\/2eab88ab0d7cf2664beab47335c33347a2ac73e28f1b4a08.png.png?w=480&h=auto","120":"https:\/\/images.podos.io\/2eab88ab0d7cf2664beab47335c33347a2ac73e28f1b4a08.png.png?w=auto&h=120"},"backFlatImage":null,"additionalImages":[],"price":23,"thumbnail":{"type":"color","value":"#FBE8EE"},"backImage":false},"Mauve":{"colour":"Mauve","groupColour":"Pink","sizes":{"8":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"10":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"12":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"14":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"16":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"18":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0}},"flatImage":{"full":"https:\/\/images.podos.io\/f762693da15160370652afc191d1764cc80631dfb099037d.png","1080":"https:\/\/images.podos.io\/f762693da15160370652afc191d1764cc80631dfb099037d.png.png?w=1080&h=auto","640":"https:\/\/images.podos.io\/f762693da15160370652afc191d1764cc80631dfb099037d.png.png?w=640&h=auto","480":"https:\/\/images.podos.io\/f762693da15160370652afc191d1764cc80631dfb099037d.png.png?w=480&h=auto","120":"https:\/\/images.podos.io\/f762693da15160370652afc191d1764cc80631dfb099037d.png.png?w=auto&h=120"},"backFlatImage":null,"additionalImages":[],"price":23,"thumbnail":{"type":"color","value":"#d1b7c1"},"backImage":false},"White":{"colour":"White","groupColour":"White","sizes":{"8":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"10":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"12":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"14":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"16":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"18":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"20":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"22":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"24":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":"2024-05-14","leadTime":0}},"flatImage":{"full":"https:\/\/images.podos.io\/dd4f6303db267c4cd89852e8a4d4637e57df2b9e7ae10f23.png","1080":"https:\/\/images.podos.io\/dd4f6303db267c4cd89852e8a4d4637e57df2b9e7ae10f23.png.png?w=1080&h=auto","640":"https:\/\/images.podos.io\/dd4f6303db267c4cd89852e8a4d4637e57df2b9e7ae10f23.png.png?w=640&h=auto","480":"https:\/\/images.podos.io\/dd4f6303db267c4cd89852e8a4d4637e57df2b9e7ae10f23.png.png?w=480&h=auto","120":"https:\/\/images.podos.io\/dd4f6303db267c4cd89852e8a4d4637e57df2b9e7ae10f23.png.png?w=auto&h=120"},"backFlatImage":null,"additionalImages":[],"price":23,"thumbnail":{"type":"color","value":"#ffffff"},"backImage":false},"Stone Blue":{"colour":"Stone Blue","groupColour":"Blue","sizes":{"8":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"10":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"12":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":"2023-09-08","leadTime":0},"14":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":"2023-09-08","leadTime":0},"16":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":"2023-09-08","leadTime":0},"18":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0}},"flatImage":{"full":"https:\/\/images.podos.io\/435c8a1d204b2f03a69e9641f095f705f68213396bc24bfc.png","1080":"https:\/\/images.podos.io\/435c8a1d204b2f03a69e9641f095f705f68213396bc24bfc.png.png?w=1080&h=auto","640":"https:\/\/images.podos.io\/435c8a1d204b2f03a69e9641f095f705f68213396bc24bfc.png.png?w=640&h=auto","480":"https:\/\/images.podos.io\/435c8a1d204b2f03a69e9641f095f705f68213396bc24bfc.png.png?w=480&h=auto","120":"https:\/\/images.podos.io\/435c8a1d204b2f03a69e9641f095f705f68213396bc24bfc.png.png?w=auto&h=120"},"backFlatImage":null,"additionalImages":[],"price":23,"thumbnail":{"type":"color","value":"#99b0be"},"backImage":false},"Athletic Grey":{"colour":"Athletic Grey","groupColour":"Grey","sizes":{"8":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"10":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"12":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"14":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"16":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":null,"leadTime":0},"18":{"price":23,"salePrice":0,"preOrder":false,"backInStockDate":"2023-06-12","leadTime":0}},"flatImage":{"full":"https:\/\/images.podos.io\/b9719c1ccaf500a98bfc1d6bac7428b44b01ef491d258586.png","1080":"https:\/\/images.podos.io\/b9719c1ccaf500a98bfc1d6bac7428b44b01ef491d258586.png.png?w=1080&h=auto","640":"https:\/\/images.podos.io\/b9719c1ccaf500a98bfc1d6bac7428b44b01ef491d258586.png.png?w=640&h=auto","480":"https:\/\/images.podos.io\/b9719c1ccaf500a98bfc1d6bac7428b44b01ef491d258586.png.png?w=480&h=auto","120":"https:\/\/images.podos.io\/b9719c1ccaf500a98bfc1d6bac7428b44b01ef491d258586.png.png?w=auto&h=120"},"backFlatImage":null,"additionalImages":[],"price":23,"thumbnail":{"type":"color","value":"#dadada"},"backImage":false}},"bundleItems":[],"price":23,"totalBundlePrice":0,"salePrice":0,"labels":[],"tags":["funny","kawaii","mindful","viral","self care","pink bow","cut cate"],"baseSku":"RNB14","personalizationTemplate":null,"showSaleBadge":true}